Semrush Error

AMP Pages Have No Canonical Tag

The video below describes how and why to resolve this issue.
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In this video, I discuss the SEMrush issue “AMP Pages Have No Canonical Tag,” its impact on SEO, how and when to resolve or ignore it.
- Chris Dawkins, SEO consultant since 2002

Key Points

Below are the most important takeaways from the video above

  • What AMP Pages Are: AMP (Accelerated Mobile Pages) were introduced to make mobile pages load faster by using a stripped-down format, reducing design elements to improve speed.

  • Relevance Today: AMP pages have become less critical as mobile internet speeds have improved. Google no longer prioritizes AMP pages for SEO as they once did.

  • Canonical Tag Issue: A rare issue, missing canonical tags on AMP pages can cause duplicate content issues. Adding canonical tags informs search engines of the original version, preventing potential SEO problems.

  • Recommended Action: If AMP pages aren’t needed, consider disabling them, as they may not significantly benefit your site’s SEO. Platforms like Squarespace may automatically enable AMP, which you can turn off.

  • Fixing the Issue: For those who wish to keep AMP pages, try adding canonical tags to direct Google to the primary version of your content.

  • Further Assistance: If unsure how to resolve this, you can share a screenshot of the issue in Semrush for more specific guidance.


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Summary

AMP, or Accelerated Mobile Pages, were created by Google to enable faster loading for mobile content, especially useful when mobile connections were slower. While AMP pages are less relevant today due to improved internet speeds, you may still encounter them, particularly on news sites. If Semrush detects AMP pages without canonical tags on your site, here are some steps to consider.
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